How Your Dream Day Comes to Life
At Flora Good Times, we love the romance of weddings—but the work behind the magic is anything but whimsical.
In the days leading up to a wedding, we’re running a floral marathon behind the scenes. And if you've ever considered DIY-ing your wedding florals from an Airbnb the night before—this might be your wake-up call.
Here’s a no-fluff look at what actually goes into the final 10 days of professional wedding flower production:
Months Before: The Prep Before the Prep
Before we even get to the final stretch, we’ve already spent months in motion—consultations, site visits, email threads, video calls, and sample meetings to nail your vision and logistics. Your dream day isn’t something we improvise in a few days—it’s built brick by brick with design strategy and logistical precision.
T-minus 10 Days: Orders and Final Counts
The week before the wedding, we confirm final guest counts, recheck table layouts, and place precise flower orders—almost exclusively from local Hudson Valley farms. These farms grow blooms on lead times, and the timing has to be exact for everything to arrive at the perfect stage of bloom.
This is also when we schedule deliveries of specialty florals—like Peonies that need to open just so, or delicate branches we’ve been sourcing for months.
Prior Monday & Tuesday: Studio Prep
While the flowers are still en route, we prep hard. Every vase, Candleholder, and vessel gets counted, cleaned, and sorted. Mechanics (think: chicken wire and tape grids) are cut and ready and backup supplies are gathered. Toolkits for freelancers are assembled. The studio becomes a high-functioning chaos zone. It’s part warehouse logistics, part ritual—the goal: zero surprises.
Wednesday & Thursday: Flower Processing + Sample Builds
This is when the farm flowers arrive—and we get to work. Every stem gets unpacked, trimmed, hydrated, and conditioned to hit peak beauty by Saturday.
Each stem is processed, sorted, and accounted for. We also build sample designs for our freelance designers to ensure cohesion across every centerpiece and installation. It’s about consistency, artistry, and timing blooms so they peak exactly on your big day.
Friday: Designers Arrive, Production Kicks Into Full Gear
The extended team arrives and the real magic begins. Some flowers are reprocessed to slow their bloom; others are coaxed open with warm rooms and gentle tricks. We obsess over color harmony and bloom timing.
We design centerpieces, Bud vases, bouquets, and boutonnieres. This is when a florist’s muscle memory, design eye, and deadline discipline come together. It’s hands-on, all-day, no-mistakes work. This is where experience matters most.
Saturday: Game Day
We load the van—strategically, so nothing shifts or gets crushed. Once we land at the venue it’s time to unload just as strategically to ensure nothing melts in the heat. Then it’s time for on-site floral creations and installing everything that was made the day prior, plus setting up hundreds of taper candles in glass chimneys to ensure the magic is fireproof as guests enjoy the evening.
We need our expert team members who can build On-Site in a flash. They create:
Ceremony arches, chuppahs, and grounded floral aisles
Ikebana-style designs that can’t handle transport
Every last bud vase and table floral gets spruced up to ensure every bloom is at a state of perfection
Often, we’re designing on-site in real time—adjusting to the light, the space, and the energy of the venue.
And yes, we’re sweating, hauling, lifting, zip-tying, ladder-climbing, and still smiling. We load out an hour before your guests arrive, so that keeps the magical, “I just woke up like this” vibes.
Sunday: Breakdown
Unless it’s a midnight strike (hello, 12 a.m. breakdowns), we return Sunday morning to grab all the vessels, compost florals, and gently repack inventory so we can haul it back to the studio.
Post Monday & Tuesday: Reset
We’re back in the studio, counting candleholders, scrubbing buckets, inventorying vessels, and restocking supplies. The studio gets deep-cleaned and reset for the next wedding. Flowers are taken to the compost. Notes are archived. We catch our breath—and then start again.
So Why Do Wedding Flowers Cost So Much?
Because you’re not paying for just the flowers.
Our entire studio and team are devoted to developing your custom, one-of-a-kind event for over a week.
You’re paying for:
Months of design collaboration
Professional-grade ordering and sourcing
Studio space and storage
A trained crew of designers
Van rentals, mechanics, inventory management
Installation time and tear-down logistics
Insurance, taxes, and all the real business costs no one sees on Instagram
You’re paying to not be the one trying to figure out why your DIY hydrangeas are wilting in an Airbnb kitchen the night before your wedding.
Let Us Handle the Chaos—So You Can Focus on the Moment
Floristry is art + logistics + physical labor + emotional energy. It’s not for the faint of heart—or the last-minute DIYer. At Flora Good Times, we exist to make your day seamless, stunning, and stress-free. Because you should be holding a bouquet on your wedding day—not a bucket of panic.