The Flora Dispatch
behind-the-scene wedding secrets to houseplant how-tos
What Valentine’s Day Looks Like For A Florist
Ever wonder what Valentine’s Day looks like from a florist’s perspective? The blooms don’t just appear on February 14th — we wish it were that easy! From January flower orders and stems arriving from around the world, to spreadsheets, the town dump, delivery routes, and last-minute bouquets, here’s a behind-the-scenes look at how we pull off the busiest flower holiday of the year — without losing our minds (well, maybe just a little).
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